The Title KUARTZ in Phuket: Investment Potential of a Condominium near Karon Beach
Price: from $150,000
Phuket remains one of the most sought-after resort real estate markets in Southeast Asia. The island combines an international airport, developed tourism infrastructure, year-round rental demand, and high interest from foreign buyers.
Against this backdrop, The Title KUARTZ in the Karon area represents a new resort condominium with a focus on proximity to the beach, hotel-level infrastructure, and the ability to combine personal use with an investment strategy.
The project includes two seven-story buildings on a plot of about 4,412.8 m². A total of 189 apartments, 23 infrastructure facilities, and several property formats are planned — from compact one-bedroom residences to penthouses. Karon Beach is about 400 meters away. Handover is scheduled for 2029.
The Title KUARTZ is being developed by Rhom Bho Property — the developer of the The Title brand, which specializes in resort residences in Phuket. The company was founded in 1989, and the The Title brand has been developing since 2011. Rhom Bho Property is a public company whose shares are traded on the Stock Exchange of Thailand under the ticker TITLE. In 2026, the company moved from the MAI market to the main SET market, which increases the level of corporate transparency.
The main investment advantage of the project is the combination of three characteristics: a resort location, a relatively small supply volume, and compact units suitable for rental. One-bedroom apartments traditionally enjoy the highest demand among tourists, digital nomads, couples, and buyers purchasing a second home.
Concept, Architecture, and Surrounding Infrastructure
The Title KUARTZ is designed as a modern low-rise resort residence. Two seven-story buildings form a more intimate environment compared to large-scale high-rise complexes. For Phuket, this format is especially in demand among buyers who want to get the feel of resort living while retaining access to full urban infrastructure.
Sea views toward the Andaman Sea are declared from the sixth floor. From an investment perspective, the upper floors and apartments with open view characteristics may be the most attractive. However, the viewing direction, the presence of future development, and the actual sea visibility must be verified against the master plan, permitting documentation, and the specific floor plan.
The project's concept is built around the idea of a "resort within a residence." The territory includes: a 25-meter pool; a rooftop sky pool; a rooftop jacuzzi; relaxation areas and cabanas; a gym; a personal training studio; a sauna; a co-working space; a meeting room; a cinema room; a sky lounge; a kids' room and play area; an interactive game room; a kids' pool; a children's playground; a pet park; a cafe area; a laundry; a landscaped courtyard.
The presence of co-working, play spaces, and pet-friendly areas expands the project's potential audience. The Title KUARTZ may be of interest not only to short-stay tourists but also to renters living in Phuket for several months.
The project's interior spaces are designed for different usage scenarios. Compact 1 Bedroom units are suitable for a single renter or a couple. The 1 Bedroom Plus format may be of interest for long-term living thanks to the additional space. Two-bedroom apartments are oriented toward families and groups of guests.
The presence of work areas is especially relevant for Phuket, which is gradually developing not only as a tourist destination but also as a place for long-term residence by foreigners. Co-working, quality internet, fitness, cafes, and developed household infrastructure increase the property's appeal for rentals of several months.
Expert Opinion and Investment Analysis
The Phuket market maintains a high level of tourism activity but is becoming more competitive. According to CBRE Phuket Overall Figures H1 2025, in the first half of 2025, Phuket Airport received 2.77 million passengers, which is 5.6% more than the year before.
In the C9 Hotelworks Phuket Property Market Update May 2025 report, the median condominium price in Phuket was estimated at approximately 144,000 baht per m². For the Karon area, the figure was also around 144,000 baht per m², and the median price of a one-bedroom apartment of 30–40 m² was about 4.8 million baht.
Against this backdrop, The Title KUARTZ's starting price of 4.1 million baht looks competitive. However, this is a "from" price, and it may refer to certain floors, floor plans, or a limited number of apartments. A final assessment can only be made after receiving the current price list, information on the common area fee, sinking fund, furniture, and additional payments.
The investment appeal of The Title KUARTZ is assessed as above average for a resort condominium in Phuket, but with a moderate level of risk. The project's strengths: about 400 meters to Karon Beach; developed tourism infrastructure in the area; a compact project of 189 apartments; 23 infrastructure facilities; a rooftop pool and view upper floors; the recognizable The Title brand; a public developer with stock exchange reporting; an accessible starting budget from 4.1 million baht; the ability to combine personal use and rental.